An outdated website may still have valuable pages, photographs and enquiry routes. Vertygo reviews what is working before planning a redesign around clearer content, mobile use and the business you run today.
A small-business redesign starts from £299 for a one-page website. If you need more pages, content moved or existing functionality rebuilt, I’ll scope that work before quoting. Domain registration, hosting, SSL and business email cost extra.
Compare website package scopesIs the navigation confusing, the service information out of date or the quote form hard to use? A redesign should address those problems and preserve useful value, rather than simply applying a new visual style.
Build a page inventory and decide what stays, changes or no longer serves a purpose. Existing search traffic and useful URLs should inform the plan where that data is available.
Arrange the pages around the questions visitors ask before contacting you. Make services, work examples and the next action easier to find.
A visual update should also account for forms, galleries, integrations and administration tools. Identify features that must survive the rebuild before work starts.
Prepare the replacement separately where practical, keep backups and check the live site after cutover. Changed URLs need appropriate redirects.
A redesign may be useful when services have changed, the site is awkward on phones or routine updates are difficult. If only one part is causing trouble, a focused improvement may be more sensible.
I agree which existing elements matter before building the new version.
Assess the site, its content and the problems you want to solve.
Agree structure, retained features and any URL changes.
Develop and review the replacement away from the live site.
Check redirects, enquiry forms, key content and tracking after launch.
A redesign can affect search visibility. Retaining useful content and URLs, planning redirects and checking indexing reduces avoidable problems, but rankings cannot be guaranteed.
Normally, yes, where you control the domain and have the rights to use the material. Share the current content and account situation so I can identify any access issues early.
The replacement can normally be prepared separately. The launch plan depends on the host, platform and integrations, so expected disruption is discussed before the switch.
The site URL, the main problems, any features that must stay and the content you want to add. Analytics or Search Console access can help with decisions, but an initial discussion can start without them.
Point to the pages or tasks that are difficult. I can assess whether a focused update or a fuller redesign makes sense.